Here at For Goodness Shakes, our vision is to fuel the nation with goodness in a bottle. We're spreading the word that our Protein shakes are not just for athletes and body builders, but for anyone and everyone who lives a healthy, active or busy lifestyle. We want to help you to make informed decisions about what you eat and drink... starting at the supermarket shelves. 

Our best-selling shake - PROTEIN - is stocked in supermarkets up and down the UK. So, how does it compare to the other types of on-the-go bottled drinks you can choose from? Find out below, with our speed-dating rundown of some popular bottled beverages...  

How do FGS Protein Shakes compare to other supermarket drinks?

For Goodness Shakes Protein

The partner that will build you up rather than knock you down 

For Goodness Shakes Protein is a high protein, low-fat shake. Each 435ml bottle contains 25g of premium quality whey and casein milk protein, as well as containing vitamin B12, niacin and riboflavin to help reduce fatigue, and Vitamin D & calcium for healthy bones. The 330ml bottles are the same great recipe, containing 20g of protein and all of the same vitamins & minerals.

Its purpose is to offer a slow-release, sustainable energy boost on the go, so great to grab on your commute or as part of your lunch-time meal deal. 

In other words, For Goodness Shakes Protein is a reliable romantic, ready for a life of adventure!

Read the shake's full nutritional breakdown here.  

For Goodness Shakes Protein Strawberry - Nutritional Info (per 100ml):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt

Fizzy Drinks

That fun but unhealthy relationship that you know you should quit 

Full-fat fizzy drinks, whilst admittedly tasty and refreshing, have the obvious drawbacks of high sugar content and the associated health problems.

Much like a partner that you know, deep down, is no good for you, fizzy drinks can be addictive. Research suggests that the high quantity of sugar in fizzy drinks has powerful effects on your brain's reward system, which can lead to self-destructive reward-seeking behaviour like overconsumption.

There is also an established link between sugary fizzy drinks and heart disease, with studies demonstrating that they can lead to high blood sugar, which can - in turn - make you higher risk for heart disease.


Fizzy Drinks - Nutritional Info per 100ml (from market-leading cola):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt

Diet Fizzy Drinks

A good on/off relationship but not quite the real thing 

Opting for a diet drink over its full-fat sibling is definitely a step in the right direction. Thanks to the allure of zero calories, you don't have to pay as much of a price for tasty bubbles. But, consumption of diet fizzy drinks can still transform into a toxic relationship if you choose them too often.

Diet fizzy drinks are very acidic, with studies linking them to the erosion of dental enamel. Instead of sugar, diet/zero drinks use artificial sweeteners. There is quite a bit of controversy surrounding artificial sweeteners... while there is no evidence they are actively unsafe, it has been suggested that they stimulate appetite and therefore may play a role in weight gain and obesity.

(Source 1, Source 2)

Diet Fizzy Drinks -  per 100ml (from market-leading 0 calorie cola):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt

Fruit Juice 

Comes across as sweet but likely a bad relationship in disguise 

A bottle of fruit juice can be sweet, refreshing and a great source of vitamin C, folate (important for red blood cell formation) and potassium. But be wary not to mistake it for a wholly healthy option when you're pacing the drinks aisle...

The downside of juices like orange or apple is that the process of juicing removes fibre from the fruit. The role of fibre is to slow the body's absorption of the fructose sugars, meaning you'd be getting as rapid a sugar hit as with a full-fat fizzy drink. The government's leading advisor on obesity has even gone so far as arguing that juices should be removed from 5-a-day fruit & veg guidelines. (Source).

So maybe Lizzo was right after all... 

Fruit Juices - Nutritional Info per 100ml (from market-leading bottled fruit juice):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt


A tasty, smooth operator but not a long-term commitment

The smooth-talking, fruity fresh studs of the supermarket drinks aisle, smoothies are unsurprisingly a popular choice. But how do they stack up health-wise?

There are definitely some attractive pros to smoothies... They are a good source of fibre, boost vitamin C levels and also have been linked to helping conditions like high blood pressure. They're a good on-the-go option for someone who's short of time, but not ideal for a long-term daily commitment.

Blending breaks down the plant cell walls of the fruit, exposing the natural sugars within. So - like with juice - your body ends up absorbing a lot of sugar very quickly with smoothies. 

Smoothies - Nutritional Info per 100ml (from market-leading bottled fruit smoothie):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt


Knows how to make you smile but can be way too much

While supermarket milkshakes are considerably better than thick, ice-creamy 'freakshakes', many still contain a high quantity of sugar. 90% of supermarket milkshakes receive a 'red' label for excessive sugar per serving, according to the UK's traffic light nutrition system.

That said, milk is a good source of both calcium and protein, so there are some positives to be reaped from an occasional milkshake... just with a tasty side-helping of way too much added sugar.

Milkshakes - Nutritional Info per 100ml (from market-leading bottled chocolate milkshake):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt

Energy Drinks

A whirlwind romance that could end up breaking your heart 

When you're working to a deadline or feeling like you need a boost, it can be tempting to turn to the caffeine-fuelled embrace of an energy drink. However, you might want to rethink this decision if it's something you regularly do, as the health ramifications can be super worrisome.

Energy drinks contain, on average, between 70 - 240mg of caffeine, meaning that 2 cans easily surpass the safe daily limit of caffeine for adults (400mg). Exceeding this limit multiple times per week has been shown to increase your risk of heart rhythm disturbances, high blood pressure and even cardiac arrest (source).

Energy Drinks - Nutritional Info per 100ml (from market-leading canned energy drink):

ProteinEnergyCarbohydratesSugarsFatVitamin DCalciumFolic AcidSalt

Boost your protein with For Goodness Shakes

For Goodness Shakes' mission is to offer a tasty, low-fat, on-the-go protein boost that fits into the daily routine of anyone and everyone just looking to live a healthier lifestyle. Our protein shakes come in three delicious flavours - chocolate, salted caramel or strawberry - and can be bought through our online store or at the majority of supermarkets near you.

Meet the For Goodness Shakes Protein Drinks...



(435ML) - 8 PACK

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Our 25g ready-to-drink protein shake - available in chocolate, strawberry or salted caramel flavour. High protein, low fat, delicious shake, perfect for on the go.



(330ML) - 8 PACK

Protein 20g 1.png__PID:d00bf449-9aad-47c6-9a59-4bdcbda1c2f7

Our 20g ready-to-drink protein shake - available in chocolate, strawberry or salted caramel flavour. High protein, low fat, delicious shake, perfect for on the go.



(377ML) - 8 PACK

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Available in Velvety Vanilla or Milk Chocolate Flavour, meet our Complete365 Super Shake, packed with 20 essential vitamins & minerals, 6g of fibre and 23g of protein.